Google Dancin'

A Summer cold can really interfere with ones schedule. Somehow it’s easier, emotionally, to be ill when the weather is lousy and the sun sets before the evening rush hour.

So the weather here in the Willamette Valley is finally turning warm and sunny, and I have no desire to go out and enjoy it. My virus enforced hiatus behind me, it’s time to get back to work.

My husband spent last night flipping back and forth between three stations airing 4th of July celebrations. He was most impressed with the fireworks display put on by Macy’s in New York City.

And it was impressive! Fireworks were shot off from three separate ships in the harbor. They started off with a display that would rival many smaller celebrations’ big finale. In fact, the entire show was phenomenal. I would have loved to have been there. I envy those who were.

The folks who produced that show really know how to please their audience. There wasn’t time to get bored, or think about leaving. I don’t imagine anyone left early. Or disappointed.

Don’t you wish you could say the same for your site’s visitors?

While no one can please “all the people all of the time”, you’ll see more visitors sticking around if you keep your focus tight. The sharper the focus, the higher the number of visitors who’ll find exactly what they’re looking for.

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